HIGHER ED MARKETING EXAMPLES
Analyzing real-world examples of higher education marketing
The promise of reclaiming your life
Relatable charm and bold messaging from WGU, challenging students to re-write their narratives.
Clarity = credibility
A youthful, happy student alongside ASU branding portrays an accessible and promising future.
University of Phoenix Display Ad
Strategic logo placement, positive student imagery, and addressing financial concerns make this ad an effective tool.
Purdue Global Display Ad
Real stats and real students that encourage the audience to rewind, replay, and graduate.